Hesse AI Chatbot Assists with Product Searches in Interior Design

Anyone looking for the right surface solution can now turn to a new digital assistant: Hesse Lignal’s AI chatbot has been specifically trained with all of the company’s product data and application information and is available to tradespeople around the clock. The key difference from a traditional website search lies in the natural communication. Instead of searching for individual keywords, users can freely formulate their questions—just as they would in a face-to-face conversation. The bot then provides suitable product recommendations and specific application guidance. The system draws on the General Technical Information as well as all product data from the Hesse website. Particularly helpful: The chatbot can not only recommend individual products but also create complete bills of materials with calculated material quantities for specific assemblies.

Hesse Chatbot Integrated into the Website

The chatbot has been integrated into both the product search function and the product detail pages. There, it is accessible via a speech bubble on the right-hand side of the screen. Although primarily developed for the German-language website, the system also understands and answers questions in other languages. “The chatbot helps users get started, but it does not replace personal expert advice,” the company emphasizes. After three questions, a button automatically appears that allows users to contact an advisor directly. During business hours, the usual personal support remains available. The new service is specifically aimed at carpenters and joiners in the interior design industry and offers quick answers to questions about product selection and applications.