BASF Coatings: Robotics for the Automotive Repair Industry

BASF Coatings is further expanding its role in the field of robot-assisted solutions for repair applications, combining coating expertise, digital color management, and extensive know-how in application technology.
Through close collaboration with OEMs and automation partners, BASF Coatings aims to play an active role in shaping the future of automated painting processes in body shops and paint shops. With many years of experience in repair processes and networked digital workflows, the company supports customers in implementing robot-assisted solutions for consistent, scalable, and future-proof repair processes. As automation in collision repair gains increasing importance, BASF Coatings works closely with robotics providers, pilot customers, and industry partners. The goal is to support customers with validated process expertise and practical assistance in the introduction of robot-assisted repair processes. This commitment goes beyond mere testing and validation. BASF Coatings actively participates in the development of future application standards, scalable process models, and the integration of robotics into real-world workshop operations. BASF Coatings does not develop its own robotics hardware. Rather, its differentiation lies in its deep understanding of coatings, application processes, and system integration in the repair sector.
Robotics expands connected repair processes
Robotics is viewed as a logical extension of BASF Coatings’ end-to-end digital color process. Within the Refinity ecosystem—the digital platform for controlling and connecting workshop processes—digital color measurement, color matching, mixing processes, and workflow management already ensure efficient and consistent repair workflows today. Robotics complements this process step by linking digital process control with the physical paint application. “Robotics combines digital color management and physical application into a seamless, connected process,” says Chen Liu, Global Head of Technology Automotive Refinish Coatings. “The key difference lies not in the robot itself, but in how BASF integrates paint, process, and application expertise to ensure consistently high quality under real-world shop conditions. By combining these strengths, we are shaping scalable and reproducible application standards that will define the future of the repair industry.”
Focus on efficiency, consistency, and future-proof repair processes
Initial robotic applications focus primarily on standardized application of primer, base coat, and clear coat to complete vehicle parts. The emphasis is on repeatability, throughput, and material efficiency. As the technology matures, robotics is expected to be used in more specialized processes such as spot painting or interior painting in the future. “We see robotics as a key future trend and want to help customers navigate this evolving landscape with confidence,” says Roar Solberg. “Our approach is to provide guidance, validation, and close collaboration so that customers can make informed decisions for sustainable repair processes.” By combining paint expertise, digital workflows, and application know-how, BASF Coatings aims to support the development of more efficient, consistent, and sustainable repair processes worldwide.
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