Kemper grows against the trend in the 2024 financial year

After an already outstanding record year in 2023, Kemper has succeeded in further expanding its market position with targeted investments, forward-looking product developments and the development of new markets. This success is all the more remarkable given the ongoing global challenges that continue to characterize the metalworking industry. In its home market of Germany in particular, Kemper has developed very positively against the current decline in economic output. "Our growth in Germany and worldwide speaks for itself," emphasizes Björn Kemper, Managing Director of Kemper GmbH. "We have shown that we are not only crisis-proof, but that we are also setting new standards as an innovator in the industry. Our strategic focus is bearing fruit and we are proud to have bucked the market trend and achieved significant growth."

Innovation and market expansion as growth drivers at Kemper

The basis for success is a clear innovation strategy that is consistently geared towards the needs of customers. By expanding its product portfolio and entering new markets in a targeted manner - particularly in North America - Kemper has tapped into additional sales potential. The process automation segment was also significantly expanded. With the Kemper Automation Line, the company offers highly specific solutions that are individually tailored to the needs of OEM customers. The strategic development of this portfolio underpins Kemper's position as a pioneer in the industry. A central element of the strategic realignment is the InnoLab, which the company will move into in 2024 (as reported by Surface Technology Online). The ultra-modern building in Vreden is emblematic of the company's dynamic development. In addition to ultra-modern offices, the building houses its own prototype workshop, where pioneering product innovations are developed and tested. Another milestone was the strategic expansion of filter.store by Kemper. This platform offers customers a comprehensive range of filters for all brands and manufacturers. Kemper is thus sending out a clear signal: Customer centricity and innovation are the key to securing market leadership.

Kemper is optimistic about the year 2025

For 2025, Kemper plans to continue its successful course with even more vigor. The use of digital and AI-based tools will be increased to boost the efficiency of internal processes and further improve the customer experience. "Our exceptionally successful year 2024 shows that we are growing particularly strongly not despite, but precisely because of the turbulent market conditions. Our strategic decisions have proven their worth and enable us to set new standards even in challenging times. We will therefore continue to actively shape the market in 2025, drive innovation and play a decisive role in shaping the future of the industry," explains Björn Kemper.