Transatlantic cooperation between Paradign and Peters

The coatings manufacturer Peters presented itself together with its American sales partner Paradign at the electronics trade fair PC SummerCom 2022 in Milwaukee/USA. The two companies have been cooperating in electronics coating for 35 years.
Peters, as a full-range supplier of coating materials for electronics, and Paradign, as its distribution partner for North America, exhibited jointly at the PC SummerCom 2022 electronics trade show in May. A cooperation in the field of protective coatings for electronic assemblies and potting compounds for electronics, sensor technology and lighting electronics has already existed for 35 years. "This electronics trade show at the Wisconsin Center in Milwaukee/USA is a highly regarded international showcase and relevant for both global electronics manufacturers, suppliers and contract manufacturers," says Markus Wieler, Global Business Development Manager at Peters. IPC stands for the Association Connecting Electronics Industries, a global trade and standards organization based in Illinois, USA. Together with Paradign, current and new standards with Peters influence have been discussed by the technical team and expert application engineers at IPC SummerCom 2022. "This continues to be important for our industry to use our experience and expertise to set the course for the high quality requirements in sensitive areas of electronics," emphasizes Markus Wieler.
"The cooperation between Paradign Inc. and Lackwerke Peters GmbH & Co. KG has existed since 1987 and has long been more than a business relationship," says Peters CEO Ralf Schwartz. The contract for the first Peters exclusive agency for the USA, Canada and Mexico was still concluded between the two respective company founders, Dipl.-Ing. Werner Peters and Richard J. Litavis Senior, the father and father-in-law of the current company bosses. Together, they have continuously expanded the business since the beginning and have successfully completed numerous projects with well-known North American OEM companies. In addition, Paradign was responsible from the beginning for the technical and commercial support of the European OEMs, which at that time began to produce not only in Europe, but also in the USA, Canada or Mexico.